Paychex + Firm
Partnership Opportunities
Top Opportunities and Challenges for Firms According to AICPA Research
• Talent shortage driving fierce competition for qualified candidates • Seeking solutions to improve recruitment and retention • Leveraging remote, cross- state, and offshore teams
Capacity
12024 Private Companies Practice Section (PCPS) CPA Firm Top Issues Survey. 2AICPA Certificate on Data Analytics news release, 2021. 32022 CAS Benchmark Survey by CPA.com and AICPA PCPS.
“Finding qualified staff” remains the top concern for firms in the 2024 AICPA PCPS survey.1
• Keeping up with changes and complexity of tax laws and regulations is difficult and time consuming • Need flexible, concise, and easy-to-access resources to support their personal development and practice management
Compliance & Insights
The compression of work and rapid changes to an increasingly complex set of tax laws and regulations has been a long-standing issue.1
• Eliminating low-value tasks and low-margin services to allocate resources toward growth • Want to provide higher value client advisory services (CAS) to deepen client relationships and expand revenue opportunities • Want to evolve employee profile and skillset to support the shift to CAS
Growth
57% of top performing firms have staff dedicated only to client advisory services (CAS).3
• Looking to benefit from advances in AI and analytics • Need to generate actionable insights with real-time analytics and benchmark data • Want to streamline and integrate tools and platforms
Technology & Analytics
Data analytics is one of the primary technologies transforming the accounting profession.2
What firms are saying:
Let’s Talk About Your Firm, Your Business Clients, and Your Referral Partnerships
Explore
Solutions to Drive Firm Efficiency and Growth
Paychex Can Help
Attract and retain the best talent with comprehensive employee benefits (Health, Retirement, Employee Assist, Wellness)
• Innovative methods to recruit and retain • Strategies to upskill employees and allocate resources effectively • Expanding capacity through remote/hybrid employees, outsourcing, and offshoring • Leveraging advanced technology and analytics in Paychex Flex®
Ongoing collaboration with a dedicated HR professional who can provide specific, actionable recommendations for your firm:
Solutions they found helpful
• Paychex Partner Pro provides an accountant-centered dashboard with your client’s payroll/HR data to simplify core accounting tasks from one convenient single-sign-on source. • Paychex Flex provides robust reporting capabilities, benchmark data, and predictive People Analytics to enhance CAS insights. • Paychex Integrations connect the Paychex Flex® platform with other systems, including: Quickbooks Online®, Sage IntactTM, XeroTM, and Jirav.
Leveraging advanced HCM Tools and Analytics to increase efficiencies and accelerate growth
• Paychex Accountant Knowledge Center (AKC) powered by Wolters- Kluwer for timely and authoritative tax requirements, financial calculators, and more • Paychex WORX provides thought leadership insights and advice on critical HR and compliance issues • Extensive library of CPE courses on demand or live webinars • Easy access to state-specific resources containing employer obligations with minimum wage amounts, tax rates, worker safety, and more
More than 200 compliance risk professionals to help you and your clients stay on top of complex and ever-evolving employment laws and regulations
Expanding into HR client advisory with the support of a dedicated Paychex HR Business Partner and the insights of AI-powered People Analytics from Paychex Flex
Streamlining operations with dedicated support of Accountant Relationship Managers and Accountant Care Team
Account Care Team (ACT): • Centralized, queue-based support for Accountant firms on all Paychex requests • One specialist will own a request through to resolution with you • Timely, responsive and accurate guidance
Accountant Relationship Manager (ARM): • A dedicated support person assigned to our top firms based on the number of mutual clients • Located regionally • Will develop customized support for your firm’s individual needs • Timely, responsive and accurate
• Referral with optional revenue share to expand services offering and generate incremental revenue. • Hosting solution to streamline payroll services you provide while maintaining brand and breadth of services • Acquisition Program to exit payroll processing and focus resources on more strategic and profitable client services
Partnering models that increase firm capacity, open new income streams, and expand value-added services for your firm
Paychex Will Work With You — In Whatever Way Works Best for You
Four Ways to Partner
Increase firm capacity, open new income streams, expand value-added services for your firm
A referral relationship with Paychex provides your clients with a trusted, experienced partner who can offer innovative HR solutions and dedicated service from knowledgeable and certified HR professionals.
Referral Program
By transitioning your payroll business to Paychex, you gain relief from the time-consuming and detailed task of payroll processing and can focus more effort on more strategic and profitable client services.
Acquisition for Accountants
With hosting solutions through SurePayroll, a Paychex company, you can outsource tedious tax payments and filings while maintaining your brand and growing your client relationships.
Hosting Solution for Payroll
Earn more benefits working with Paychex by receiving an alternate revenue stream as well as opening up your breadth of solutions, simply by referring clients. If revenue streams are important to you, then we have options.
Revenue Share
Partner Care Team: • Centralized, queue-based support for Accounting firms on all Paychex requests • One specialist will own a request through to resolution with you • Timely, responsive and accurate guidance
Partner Success Manager: • A dedicated support person assigned to our top firms based on the number of mutual clients • Located regionally • Will develop customized support for your firm’s individual needs • Timely, responsive and accurate
Your Dedicated Accountant Service Team
Dedicated site providing timely resources including articles, guides, and podcasts focused on compliance, legislation, and regulatory issues impacting businesses.
Paychex WORX Knowledge Hub
Comprehensive resources portal powered by Wolters Kluwer/CCH, containing industry guidance and information on tax laws and regulations.
Accountant Knowledge Center (AKC)
Manage your clients' payroll, HR data and powerful analytics through an accountant-centric dashboard to simplify core accounting tasks including GL posting, from one convenient single source.
Partner Pro
Resources & Tools
Dedicated Accountant Service Model
Stay Informed and Expand Your Client Advisory Services
Valuable Resources
CPA.com, an AICPA company Preferred payroll, retirement, and HR services provider for over 20 years National Association of Enrolled Agents (NAEA) A preferred provider of payroll services State CPA Partner Societies Preferred and trusted partner to 26 state CPA partner societies and their members
When you choose Paychex, you can do so with confidence. We alone have been selected as a preferred provider of national associations representing CPAs, EAs, and tax professionals.
The Preferred Choice of the Accounting Community
1 Month Free, 6 Month Guarantee client offer
The AICPA 401(k) Plans for Firms Program
Enroll for free and expand your client advisory services with support from the preferred HR, payroll, and retirement provider for CPA.com, an AICPA company. When enrolled in the program, your clients receive exclusive benefits offered only to accountant referrals: • One month of free Paychex payroll, HR, and retirement services, and • Six-month, money-back satisfaction guarantee for payroll and retirement services*
The CPA.com and Paychex Partner Program
*Restrictions may apply
Specifically created for the needs of accounting firms and employees, this retirement solution for AICPA members offers exclusive benefits and pricing.
Exclusive Partnership Offers
Alabama Arizona Arkansas California Connecticut Florida Georgia Idaho Illinois Louisiana Michigan Mississippi Missouri Nevada
Paychex partners with the following state CPA societies:
New Jersey New York Ohio Oregon Pennsylvania South Carolina Tennessee Texas Utah Virginia Washington West Virginia
Next Steps
12022 CAS Benchmark Survey by CPA.com and the AICPA's PCPS.
Account Care Team (ACT): • Exceptional customer service for our Accountant and CPA channel firms on all Paychex requests • Timely, responsive, accurate and provide effective guidance • Centralized, queue-based support • One specialist will own an issue through to resolution with you
Accountant Relationship Manager (ARM): • A dedicated support person assigned to our top firms based on the number of mutual clients • Located regionally • Will develop customized support for your firm’s individual needs • Timely, responsive, accurate, and provide effective guidance
• Referral with optional revenue share to expand services offering and generate incremental revenue. • Hosting solution to streamline payroll services you provide while maintaining brand and breadth of services • Acquisition Program to exit payroll processing and focus more effort on strategic and profitable client services
• Looking to streamline, automate, or eliminate basic tasks and low-margin services to allocate resources toward growth • Seeking alternative revenue streams and sources of capital to invest in growth opportunities. • Providing higher value client advisory services (CAS) to deepen client relationships and expand revenue opportunities
79% of respondents have been offering CAS for more than four years.1
57% of top performing firms report having staff dedicated only to client advisory services.1
AICPA insights:
Firm challenges and opportunities
• Paychex Accountant Knowledge Center (AKC) for timely and authoritative tax requirements, financial calculators, and more to help increase productivity and enhance client relationships • Paychex WORX provides extensive library of thought leadership insights and advice on critical HR and compliance issues • Paychex extensive library of CPE courses on demand or live webinars • Easy access to state-specific resources containing employer obligations with minimum wage amounts, tax rates, worker safety, and more
12022 Private Companies Practice Section (PCPS) CPA Firm Top Issues Survey.
• Keeping up with changes and complexity of tax laws and regulations is difficult and time consuming • Need flexible, concise, and easy to access resources to support their personal development and practice management
“The compression of work and rapid changes to an increasingly complex set of tax laws and regulations has been a long-standing issue.”
AICPA insight:
• Paychex AccountantHQ (AHQ) provides an accountant-centered dashboard with your client’s payroll/HR data to simplify core accounting tasks from one convenient single-sign-on source. • Paychex Flex provides robust reporting capabilities, benchmark data, and predictive People Analytics to enhance CAS insights. • Paychex Integrations connect the Paychex Flex® platform with other systems to help businesses run efficiently by sharing data smoothly and automatically. Connect to vital accounting systems today like Quickbooks Online®, Sage Intact, XeroTM, and Jirav. To learn more, visit paychex.com/integrations.
• Looking for strategies to benefit from advances in AI and analytics • Need to generate actionable insights with real- time analytics and benchmark data • Streamline and integrate tools and platforms
76% of CAS firms use workflow tools to track and route engagements.2
22022 CAS Benchmark Survey by CPA.com and the AICPA Private Companies Practice Section (PCPS).
• Innovative methods to recruit and retain specialized industry talent • Strategies to upskill employees and allocate resources effectively across tasks • Expanding capacity through remote/hybrid employees, outsourcing, and offshoring • Leveraging advanced human capital management (HCM) technology and analytics like Paychex Flex®
Attracting and retaining the best talent with access to cost-effective, comprehensive employee benefits
• Group health insurance & flexible spending accounts (FSAs) • Retirement plans • Employee assistance programs (EAP) • Health and wellness
12024 Private Companies Practice Section (PCPS) CPA Firm Top Issues Survey.
Talent shortage driving fierce competition for qualified candidates Seeking solutions to improve recruitment and retention Increasingly leveraging remote, cross-state, and offshore teams
• Talent shortage driving fierce competition for qualified candidates • Seeking solutions to improve recruitment and retention • Increasingly leveraging remote, cross-state, and offshore teams
• Looking for strategies to benefit from advances in AI and analytics • Need to generate actionable insights with real-time analytics and benchmark data • Seeking to streamline and integrate tools and platforms
• Eliminating low-value tasks and low-margin services to allocate resources toward growth. • Want to provide higher value client advisory services (CAS) to deepen client relationships and expand revenue opportunities • Want to evolve employee profile and skillset to support the shift to CAS
• Paychex AccountantHQ (AHQ) provides an accountant-centered dashboard with your client’s payroll/HR data to simplify core accounting tasks from one convenient single-sign-on source. • Paychex Flex provides robust reporting capabilities, benchmark data, and predictive People Analytics to enhance CAS insights. • Paychex Integrations connect the Paychex Flex® platform with other systems, including: Quickbooks Online®, Sage Intact, XeroTM, and Jirav.
